Atlanta, GA October 5, 2009 - Professor Devin Robinson, an economics professor at Oglethorpe University in Atlanta, GA and best-selling author of Taking it Back: How to Become a Successful Black Beauty Supply Store Owner, will lead a one week long boycott against Non- Black Owned Beauty Supply stores.
Robinson stated, "Blacks make up 96% of the consumers of these stores, yet represent less than 5% of the retail ownership." As a previous owner of 3 locations, Robinson understands the industry inside out and offers comprehensive solutions for Blacks to recapture this industry. "The problem is with the distributors. Distributors are mainly Non-Blacks and they handpick who they will distribute products to. This oftentimes leaves aspiring black owners disenfranchised", said Robinson.
The national boycott will take place from November 16th - 22nd and will be highly supported by some of the country's top Black Media. Robinson, who founded Taking it Back University (www.takingitbackblack.com), has been featured in Ebony Magazine for his work surrounding this issue and over the years has been working closely with his friend, syndicated radio host, Michael Baisden to keep the awareness high.
Robinson expects this one-week boycott to be an automatic people-designed stimulus package for the Black community. He said, "If Blacks only shop with Black-owned beauty supply stores for this one week, we can expect to send $66.5 Million to the black communities. This will send a clear message to distributors on how valuable the black retailer can be."
Robinson will tour the country assisting with rallies and building awareness during the boycott. His tour begins with a Boycott Launch Banquet organized by The Black Hair Project in St. Louis, MO, where he will be the keynote speaker along with other prominent beauty industry professionals.
To schedule an interview or appearance with Professor Devin Robinson please contact: The Going Against the Grain Group at 202-684-6699.
Contact:
Going Against the Grain Group
Taking it Back University
Ph: 202-684-6699
www.iamgoingagainstthegrain.com
Taking it Back University
P.O. Box 44503
Atlanta, GA 30336
Ph: 202-684-6699
7 comments:
A boycott is a great idea. Let's do it.
I will support this movement, but how would I find out where the black owners are in my state?
^^^ check out www.BOBSAone.org for a list of black owned beauty supply stores in your area. I'll be doing the boycott as well
I just heard about this and the last day for the boycott is Sunday. We should do this once a month! It's an awesome idea. As African Americans, we don't realize our power and we keep embracing the "victim" role, but it's time to start being empowered to do what we do naturally. We're the ones making everybody else wealthy. That's what slavery was all about. That's also why we're having such a hard time with jobs right now, "they" don't know what to do to jump start this country because they no longer have the slave trade to do it. But AA were the ones who did it, so it's going to take us to do it again, but this time on our own terms!!! It's not about controlling any other group, it's about being empowered and being in control of your own destiny and uplifting your own community. So, let's do this FOR REAL. Why hadn't I heard about this?
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